With the rise of social media and the increasing number of online platforms, businesses have too many options when it comes to promoting their products or services. We will compare some of the top online advertising platforms and help you determine which one is right for you.

When it comes to online advertising, Google Ads is undoubtedly the most powerful and widely used platform with its mighty targeting options. Businesses can target specific keywords, demographics (人口统计), locations, and even custom audiences based on their website visitors or customer lists. This level of precision ensures precise ads reaching.

Facebook Ads offers businesses various ad formats such as image ads, video ads, audio-visual ads, and more to engage with their target audience effectively. One significant advantage Facebook Ads have over other platforms is its advanced targeting abilities. With Facebook’s large user data, businesses can target their ads based on demographics, interests, behaviors, and even life events. This level of accuracy allows you to tailor your ads to specific audience divisions and increase the chances of transformation.

If your business operates in the B2B space or targets professionals and decision-makers, LinkedIn Ads is an excellent platform to consider. One of the key advantages of using LinkedIn Ads is its professional targeting options, including job titles, industries, company size, and even specific companies. This high level of precision ensures that your ads are viewed by related professionals who are more likely to be interested in your products or services.

Video advertising has gained significant popularity in recent years due to its ability to draw users’ attention effectively. One major advantage of YouTube Ads is its widespread reach. With over 2 billion logged-in monthly users spending an average of 40 minutes on the platform, YouTube offers advertisers access to a large global audience.

Traveling by train can be a romantic way to see the world. Here are some fantastic train trips to add to your travel bucket list (愿望清单).

Eurostar

Where it goes: London to/from Paris

How long it takes: Two hours and 15 minutes

Eurostar is a popular way for folks to get from London to Paris (or vice versa), thanks to its quick travel time, but it has another draw that makes it a great bucket-list train trip. For 20 minutes, you’ll actually be riding 150 feet underwater through the famed English Channel.

Glacier Express

Where it goes: St. Moritz to Zermatt in the Swiss Alps

How long it takes: Seven and a half hours

This train ride is a favorite among many, as it’s arguably the best way to experience the Swiss Alps. It gives new meaning to the term “slow travel”, taking over seven hours to pass just 180 miles. Be prepared to ride on 291 bridges and through 91 tunnels.

Qingzang Railway

Where it goes: Xining to Lhasa

How long it takes: 20 hours and 55 minutes

Why not start with the world’s highest train ride? The Qingzang Railway climbs to amazing heights of over 5,072meters as it snakes through the Himalayas. The 1,956-kilometer journey passes through different biomes (生物群落区). The views of grasslands, mountain s and deserts along the way are always breathtaking.

Trans-Siberian Railway

Where it goes: Moscow to Vladivostok

How long it takes: Seven days

It’s the world’s longest continuous railway, clocking in at 5,772 miles from Moscow to Vladivostok. Along the way, you’ll pass through eight time zones and have plenty of time to see the beautiful Russia n countryside.

Summer Vacation Fun 2020

The summer holidays are upon us again. Here is our guide to summer holiday fun in Peterborough!

Peterborough Museum

The Age of the Dinosaurs’ is the museum’s main attraction this summer. Get up close to prehistoric creatures via some great hands-on exhibits! Watch out for monsters lurking around every ember! The museum is open from 10:00 am to 5:00 pm Monday to Saturday, and from 12:00 pm to 4:00 pm on Sundays in August.

Call 01733 864663 for details.

Saxon Youth Club

School holiday fun: Young people aged 13-19 will be able to produce their own music, compete in sports activities, or try their hand at cooking at Saxon Youth Club, Saxon Community Centre, Norman Road. Peterborough every Monday and Wednesday from 3:00 pm. PLUS an aero ball tournament will take place on Thursday 12th August between 3:30pm and 6:30pm.

Call 01 353 720274 for details.

Houghton Mill

Alice through the Looking Class—a new production of the family favorite on Monday 30th. August. Bring rugs or chairs to sit on and a picnic if you wish to eat during the play. Gates open 5:30 pm, performance 6:30 pm--8:30 pm. Tea room will be open until end of the interval. Adult £ 10. Child £7. Family £20.

Booking advisable on 0845 4505157.

Farmland Museum and Denny Abbey

Farmland Gaines: From Wellie Wanging to Pretend Ploughing matches, come and join the Farmland Team. Collect your sporting stickers and create a colorful rosette that is it for a winner! No need to book, just turn up between 12:00 pm and 4:00 pm on Thursday 19th August. Suitable for children aged four and above. Each child should be accompanied by an adult and all activities are included in the normal admission price. Tickets Cost £ 7 per child.

For further information, call 01223 810080.