Coca-Cola, which reportedly produced more than 3 million tons of plastic packaging in 2017, announced Thursday it wants to “help fix the world’s plastic waste problem one community (社区) at a time.”
The soda giant is doing so by providing $ 5.4 million for recycling programs in cities like Atlanta, Boston, Denver and Houston. In these cities, partners, like The Green Blue Institute and The Recycling Partnership, which receive the money, will work together to improve recycling rates.
“We focus on areas where we have the ability to make the biggest influence on communities through the funding and expert skills of Coca-Cola employees,” Carlos Pagoagoa, Coca-Cola’s group director of community partnerships, said in a statement. “In each city, local partners will work together to identify barriers to recycling on a local level and test a range of solutions,” he added. “We hope the learnings from these ‘model markets’ can offer solutions to other cities facing similar challenges.”
As part of the effort, The Recycling Partnership and the city of Atlanta, where the cola company’s headquarters are based, will send street teams out to open recycling carts and leave citizens cards informing them what they can and can’t recycle, and let them know how their efforts work.
“Two of the most urgent problems with recycling in the U. S. today are lack of access, followed by pollution in recycling,” Keefe Harrison, CEO of The Recycling Partnership, said in a statement. “We know from the success of Atlanta in 2017 that the citizens want to recycle, and that communicating with them in the street works.”
Last year, Coca-Cola announced its task to collect and reuse a bottle or can for each one it sells, and increase the amount of its products out of recycled materials to 50% by 2030. The brand also aims to make all its packaging fully recyclable by 2025.
【小题1】What does Coca-Cola company intend to do in the program?| A．Produce less packaging. |
| B．Help deal with plastic waste. |
| C．Pick up waste in communities. |
| D．Build a plant to recycle plastic waste. |
| A．How Coca-Cola conducts its program. |
| B．What organizations participate in the program. |
| C．How Coca-Cola chooses cities for the program. |
| D．What the local people do in Coca-Cola’s program. |
| A．Sort out various waste in the city. |
| B．Look into the cause of pollution. |
| C．Instruct local people what to recycle. |
| D．Hand cards to the locals in person. |
| A．Promising. | B．Difficult. | C．Pioneering. | D．Costly. |
