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Black Friday is the Friday following Thanksgiving Day in the United States. It has been regarded as the beginning of the holiday shopping season. Although it’s not an official holiday, millions of employers give their employees the day off, and many people use that day to get a jump-start on their holiday shopping. A similar day in Canada and Great Britain is called “Boxing Day”.

Black Friday has become somewhat of a marketing sensation(营销效应) in recent years. Since 2005, it has been the busiest shopping day of the year. To lure shoppers, retailers (零售商) routinely open their doors as early as 4 a. m. and offer special sales and promotions to the shoppers that arrive early. Some of the special deals offered by stores are only available in limited quantities. That is why some shoppers intent on getting the best deals often camp out in front of stores overnight so that they’ll be the first in line when the doors open.

But why Black Friday? Historians believe the name started in Philadelphia in the mid-1960s. Bus drivers and police used “Black Friday” to describe the heavy traffic that would block city streets the day after Thanksgiving as shoppers headed to the stores.

Businesses, however, didn’t like the negative tone associated with the “Black Friday” name. In the early 1980s, a more positive explanation of the name began to spread. According to this alternative explanation, Black Friday is the day when retailers finally begin to turn a profit for the year. In accounting terms (会计行业), operating at a loss is called being “in the red” because accountants traditionally used red ink to show negative amounts. Positive amounts were usually shown in black ink. Thus, being “in the black” is a good thing because it means stores are operating at a profit.

Recently, for those who are too busy to shop on Black Friday or who just don’t want to fight the crowds, the Monday following Black Friday has become known as Cyber Monday (网络星期一) for the many online deals.

【小题1】On Black Friday,the Americans       .
A.don’t have to go to work as usual
B.look exactly like the Canadians
C.are usually busy doing shopping
D.stay at home and relax themselves
【小题2】The underlined word “lure” (in Paragraph 2) probably means       .
A.protectB.attract
C.persuadeD.remind
【小题3】How do the retailers understand Black Friday?
A.It is totally different from Boxing Day.
B.They usually lose some money on the day.
C.It never keeps them very busy.
D.It probably brings them more money.
【小题4】The author writes this passage in order to       .
A.state the development of Cyber Monday
B.tell the difference between red and black
C.introduce Black Friday to the readers
D.explain the meaning of Boxing Day
16-17高三上·吉林长春·期末
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The spirit of Christmas isn’t always so cheerful. Here are four unusual and a little scary Christmas traditions from around the world.


1.Guatmala: Burning devils

In order to make houses free from bad spirits for the New Year, Guatemalans do a full house clean in December. The dirt and dust is gathered from every home and each neighborhood creates a large amount of garbage. A devil statue is built and placed on top of the dirt, and burned. The bad luck is said to burn up with the devil.


2.South Africa: Don’t eat Santa’s cookies

To keep kids from stealing on Santa’s cookies, parents tell children a story about a story named Danny who ate all of Santa’s cookies and really angered his grandmother. She killed him and now his ghost visits houses during Christmas time.


3.Iceland: Fear the Yule Cat

Children who don’t receive new clothes by Christmas Eve will be eaten by the Yule Cat, a large and angry cat, which is said to hide in the snow. The strange tradition comes from farmers who used the myth to encourage their workers to finish making the autumn wool before Christmas.


4.Ukraine: A spooky tree

If you find yourself in Ukraine around the holidays, you may be wondering: Is it Christmas or Halloween? Trees here are decorated with artificial spider webs and decorative spiders. The unusual tradition comes from a story where a spider wove a web around the tree of a poor family. When morning came, the white strands turned to precious metals and the family became rich. The webs today show good fortune for the next year.

【小题1】To celebrate the New Year, what will people do in Guatemala?
A.Build a devil statue.B.Show their respects to the devil statue.
C.Clean their houses.D.Move to new houses.
【小题2】In which country do kids fear to eat Santa’s cookies?
A.GuatemalaB.South AfricaC.IcelandD.Ukraine
【小题3】What can we infer about Christmas in Iceland?
A.The Yule Cat usually hides in the grass.
B.All the children will receive new clothes on Christmas.
C.New clothes are popular Christmas presents for children in Iceland
D.The Yule Cat would eat the farmers who don’t finish their work on time
【小题4】Why do Ukrainians like spiders on Christmas?
A.Spiders are pretty insects.B.Webs of spiders are suitable for decoration.
C.Spiders always help poor family out of pity.D.Spiders are believed to bring good fortune.

Reading books brings with it numerous benefits giving people the opportunity to explore new worlds and meet new people both real and imagined. It expands our knowledge and understanding of the world around us and those far away.

To celebrate the wonderment of books and those that make them come to life, UNESCO established 23 April as World Book and Copyright Day in 1995. However, it got its start long before that in Spain.

Setting aside a day to celebrate books traces its beginnings to Spanish writer Vicente Clavel Andrés. In 1922 he proposed the idea as a way to honor fellow countryman author Miguel de Cervantes. Four years later the first celebration took place on 7 October, Cervantes’ birthday, but was moved to 23 April, the date of his death, in 1930.

In 1995, the UNESCO General Conference decided to pay admiration to authors and books world-wide as a way of encouraging everyone to access books. Choosing 23 April seemed a logical choice, besides being the date of Cervantes’ death, it also happens to be the date William Shakespeare and Inca Garcilaso de la Vega died, among other famous authors. Additionally, several distinguished authors were born on 23 April making it a symbolic date in the world literature.

Annually since 2001, one city around the world is chosen to be the UNESCO World Book Capital for a year. The selected city is tasked with carrying out activities over its year-long designation(指定) to encourage “a culture of reading and diffusing(传播) its values in all ages and population groups in and out of the national borders”.

The initiative was put forward by Spain in 2001, and Madrid was designated the first capital, followed by Alexandria and then New Delhi. Following those designations cities are chosen each year by the Director-General of UNESCO in consultation with an advisory committee made up of representatives from international organizations representing authors, libraries and publishers. UNESCO has named Accra as the 2023 World Book Capital.

【小题1】For which reason was a day initially set aside to celebrate books?
A.Because it was the day to celebrate the wonderment of books.
B.Because reading improves our knowledge and comprehension.
C.Because reading books enables people to explore new worlds.
D.Because it was the day in memory of Miguel de Cervantes.
【小题2】What is special about the date 23 April?
A.It was the date for books to get accessible to every reader.
B.It was the date with logical choices and symbolic meanings.
C.It was the date of death and birth of some literature masters.
D.It was when William Shakespeare and other authors were born.
【小题3】What can be learned from the last two paragraphs?
A.Accra is named the 2023 World Book Capital following New Delhi.
B.The task of the designated city is to encourage reading nationwide.
C.The UNESCO World Book Capital is differently appointed yearly.
D.The capital city is just decided by the Director-General of UNESCO.
【小题4】What’s the main idea of the text?
A.Promotion of World Book and Copyright Day.B.The origin of World Book and Copyright Day.
C.Reasons for choosing a day to celebrate books.D.Advantages of reading large quantities of books.

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