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It is amazing to note that the Internet is still such a new device,and yet it is one of the fastest and most powerful media tools. But think about it for a moment. On the Internet, a big online company can be run by only two guys in their garage. So it is only reasonable then, that people shopping online would be a little leery of the security levels.
Internet giants such as Microsoft knew consumer confidence was the key to getting virtual shopping off the ground, and they work hard to make people feel safe to shop online.
Credit card companies, too, quickly saw the potential for online shopping, and have installed things like online shopping insurance for people. If you ever have a problem with your online credit purchases, many credit card companies will happily refund your money and then set their claws on the company that wronged you. Now that’s buying power!
There are other bonuses for online shoppers, of course. No line-ups, for one. No annoying mall shopping carts with broken wheels and kids crying because their parents won’t get them what they want.
When shopping online, consumers can sit down, have a coffee, and wear their slippers, not having to worry about their hair or parking, and just clicking through sale after sale. Comparison shopping couldn’t be any easier. And thanks to courier companies(快递公司)getting in on the act, you never need to wait longer than a day or two to get those all important purchases delivered right to your door.
No wonder so many companies are shaking their heads at traditional advertising and instead looking to the “virtual” world to attract online shoppers.
【小题1】The underlined word leery means _________.
A.distrustfulB.confident
C.hopefulD.disappointed
【小题2】Consumer confidence in online shopping mainly relies on _________.
A.shopping freedomB.shopping convenience
C.Internet accessD.Shopping security
【小题3】Which groups of words would the writer use to describe current online shopping?
A.Adventurous, enjoyable, fast, unreal
B.Unsafe, cheap, slow, convenient
C.Safe, convenient, fast, comfortable
D.Reliable, popular, convenient, slow
【小题4】The following companies are thought to have made contributions to the popularity of online shopping EXCEPT ________.
A.Internet companies
B.advertising companies
C.courier companies
D.credit card companies
14-15高二下·内蒙古赤峰·阶段练习
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