This is the classic rule for mass media. “They want your eyeballs and don’t care how you’re feeling,” Jonah Berger, a psychologist at University of Pennsylvania told The New York Times.
But with social media getting increasingly popular, information is now being spread in different ways, and researchers are discovering new rules--good news can actually spread faster and farther than disasters and other sad stories.
Berger and his colleague Katherine Milkman looked at thousands of articles on The New York Times’ website and analyzed the “most e-mailed” list for six months.
One of his findings was that articles in the science section were much more likely to make the list. Those stories aroused feelings of awe (敬畏) and made the readers want to share this positive emotion with others.
Besides science stories, readers were also found to be likely to share articles that were exciting or funny. “The more positive an article was, the more likely it was to be shared,” Berger wrote in his new book. “For example, stories about newcomers falling in love with New York City,” he writes, “tended to be shared more than the death of a popular zookeeper.”
But does all this good news actually make the audience feel better? Not necessarily.
According to a study by researchers at Harvard University, people tend to say more positive things about themselves when they’re talking to a bigger audience, rather than just one person, which helps explain all the perfect vacations that keep showing up on microblogs. This, researchers found, makes people think that life is unfair and that they’re less happy than their friends.
But no worries. There’s a quick and easy way to relieve the depression you get from viewing other people’s seemingly perfect lives--turn on the television and watch the news. There is always someone doing worse than you are.
【小题1】Bad news covers most papers because .
A.the public care for reading tragedies |
B.the public intend to express sympathy for victims |
C.mass media want to attract the public’s attention |
D.mass media appeal to the public to help victims |
A.The perfect vacation of your friend |
B.The story of a determined inventor |
C.The death of a popular zookeeper |
D.The flood hitting a small town |
A.bad news always makes people sad |
B.people prefer to share bad news with a bigger audience |
C.people can relieve the depression by reading good news |
D.good news sometimes has negative influence |
A.Good News Spreads Fast |
B.Bad News Travels Fast |
C.The Effect of Bad News |
D.The Power of Good News |
There is no doubt that in its short existence, the Internet has already had a powerful impact on everyday life. Never before has information been so readily available.
So, today we're taking a closer look at how exactly social media and the Internet are affecting our everyday communication.
While gaining new vocabulary and evolving(逐步发展)is something languages have always done, the Internet serves to speed up this process considerably. Another curious thing is the speed at which new vocabulary is introduced, used, overused and abandoned in the Internet Age.
The development of the Internet has changed many parts of our life.
A.Half of the content online is in English. |
B.Besides, common words stand for something different. |
C.There are also many forms of informal writing on the Internet. |
D.More than a quarter of Internet users are between the ages of 15 and 24. |
E.Keeping in touch with friends and family across the planet has been made so easy. |
F.It has certainly changed the way we practice and communicate with language. |
G.In 2013, the Oxford English Dictionary stated "selfie" as their Word of the Year. |
Last year DeepMind’s AlphaGo programme took on and beat two of the world’s best players of the Chinese game of Go(围棋)-an unbelievable achievement seen as a milestone in the development of artificial intelligence (A). That programme was trained by first giving it vast amounts of data from amateur and professional games.
The new AlphaGo Zero began with a blank board and nothing but the rules of Go and set about playing against itself. Within three days it was so advanced that it took on the previous version, which had taken months to develop, and defeated it by a hundred games to zero.
DeepMind says that creating knowledge from first principles without learning from human expertise(专门技能)is an important step in developing artificial intelligence. The company’s founder Demis Hassabis said this breakthrough could help in real world problems such as designing new drugs or discovering new materials.
In 1997, Garry Kasparov was defeated by Deep Blue, a computer program written by IBM, running on a supercomputer. This was the first time that a ruling world chess champion was defeated by a computer program in tournament conditions. Superficially, AlphaGo’s win against Lee Sedol can be compared to Deep Blue’s win against Gary Kasparov, which happened almost 20 years ago. So: what’s the big deal? We have to understand the differences between chess and Go.
In chess, each player begins with 16 pieces of six different types. Each piece of type moves differently. The goal of the game is to seize the other player's king. Go starts with an empty board. The goal of the game is to gain as much territory(领地)as possible.
Although the rules of Go might appear simpler than those of chess, the complexity of Go is higher. Also, games usually last longer for lots of moves. A typical game in Go might last for 150 moves vs.80 in chess.
【小题1】What helped the new AlphaGo Zero defeat the previous version?A.A supercomputer. |
B.Some human expertise. |
C.A blank board and the rules of Go. |
D.Abundant data from various games. |
A.It records the steps in the development of AI. |
B.It might help solve some real world problems. |
C.It may help develop a new computer system. |
D.It will rule the world Go champions. |
A.Each player starts with 16 pieces of six types. |
B.It lasts longer for more rules. |
C.It is more complex than the game of chess. |
D.It takes far fewer moves than the game of chess. |
A.Doubtful. | B.Disappointed. |
C.Uncaring. | D.Positive. |
BDU www.chinadaily.com.cn/bdu C H I N A D A I L Y L A U N C H E S B D U BUSINESS DAILY UPDATE Want to Get a glimpse of the most important business activities taking place here every day through Placed under 10 categories, over 25 news items appear each day with the top three events highlighted all in English Subscribe to BDU for an annual fee of US $240. Email and fax services are also Available upon request. For more information, please contact Business Daily Update: Tel: (010)64941107, (010) 64924488 ext. 2000; Fax: +86-10-64941125 Email: bdu@chinadaily. com. cn;URL:http://www.chinadaily.com.cn/bdu |
【小题1】If you get into BDU, you can _____________.
A.know more than what you expect in China |
B.get the most important business information in the world |
C.get the information of the latest business activities taking place in China |
D.get all the information in China Daily |
A.foreign business people | B.foreign travelers |
C.Chinese people | D.China Daily reporters |
A.understand Chinese |
B.know something about the mouse |
C.know how to operate a computer |
D.how to use a fax machine |
组卷网是一个信息分享及获取的平台,不能确保所有知识产权权属清晰,如您发现相关试题侵犯您的合法权益,请联系组卷网