Is climate candy set to be the next trend?
LA-based PurePlus says yes. The startup launched its first consumer product, Faven, two years ago. Today, each packet of chews contains one serving of fruits and vegetables and saves scores of produce from ending up in landfill.
According to PurePlus, every Faves packet uses six carrots, three heels, one sweet potato, half a squash and one-fourth of a pumpkin. A lot of the time the products are made with “imperfect” produce. The ultimate aim of the company is to tackle food waste in a meaningful and healthy way.
Co-founder and CEO Amy Keller knows sweets. She’s the granddaughter of Norman Spangler, a second-generation leader at Spangler, a second-generation leader at Spangler Candy Co. Instead of following in her family’s footsteps, she set up PurePlus in 2018. PurePlus works with farmers to secure unsold or unsellable produce to turn into plant-based powders that can be used in multiple food and drink applications.
Around 930 million tonnes of food is wasted every year, twice as much as previous estimates, with 61 percent coming from domestic households, 26 percent comes from food services and retail claims the last 13 percent.
The US Sustainable Development Goals initiative have laid out plans to reduce food waste by half by 2030. It is seeking to tackle the issue due to the increased burden on waste management systems, impact on climate change and food insecurity that it brings. Up to 10 percent of global carbon emissions are tied to waste produce.
PurePlus has so far launched two flavors of its fruit and vegetable chew: strawberry and grape. Developed using its special produce powder and sustainable oil, among other things, they are marketed as healthy alternatives to standard sweet chews.
“Faves has set out to solve the climate crisis by preventing food waste by upcycling perfectly good fruits and vegetables to create a candy that’s good for people and the planet, thus, making both healthy choices and climate impact more accessible,” Amy Keller said in a statement. “We don’t make a product unless it will deliver a real benefit and is truly sustainable. ”
【小题1】What does the company PurePlus aim to do?| A．To start a new trend. | B．To produce the best sweets. |
| C．To help people eat more healthy. | D．To recycle food waste in a sustainable way. |
| A．Food waste. | B．Climate change. |
| C．Food insecurity. | D．Waste management system. |
| A．She set up Faves two years ago. |
| B．She was the only founder of PurePlus. |
| C．She has a sense of social responsibility. |
| D．She was the fourth generation leader at Spangler Candy Co. |
| A．A new trend is set by Amy Keller. | B．Climate candy is tackling food waste. |
| C．PurePlus has launched two new flavors. | D．PurePlus has made plans to reduce food waste. |
