LONDON (Reuters) – Organic fruit, delivered right to the doorstep. That is what Gabriel Gold prefers, and he is willing to pay for it. If this is not possible, the 26-year-old computer technician will spend the extra money at the supermarket buying organic food.

“Organic product is always better,” Gold said. “The food is free of pesticides(杀虫剂), and you are generally supporting family farms instead of large farms. And more often than not it is locally grown and seasonal, so it is tasty.” Gold is one of the growing number of shoppers buying into the organic trend, and supermarkets across Britain are depending on more like him as they grow their organic food business. But how many shoppers really know what they are getting, and why are they willing to pay a higher price for organic product? Market research shows that Gold and others who buy organic food can generally give clear reasons for their preferences— but their knowledge of organic food is far from complete. For example, small amounts of pesticides can be used on organic product. And about three quarters of organic food in Britain is not local but imported to meet growing demand.” The demand for organic food is increasing by about one third every year, so it is a very fast-growing market,” said Sue Flock, a specialist in this line of business.

The human brain is the command centre for the nervous system and enables thoughts, memory, movement, and emotions.

【小题1】As the population ages, the challenges for the preservation of brain health increase. It is therefore vital for seniors to understand how to protect it.

Exercise regularly. Regular physical exercise tends to help fight against the natural reduction in brain connections that occur during aging. Multiple studies show that physically active people are less likely to experience a decline in their mental function and have a lower risk of developing brain disease. 【小题2】

Have a “right” nap. Having a nap after lunch can be good for your brain and many seniors have developed such a good habit for long. 【小题3】 While a 30-min to 90-min nap has brain benefits, anything longer than an hour and a half may create problems with cognition, the ability to think and form memories.

【小题4】 Your brain is similar to a muscle - you need to use it or lose it. There are many things that you can do to keep your brain in shape, such as doing crossword puzzles, reading, or playing cards. You can also learn something new such as musical instruments, drawing, or even digital devices. Combine different types of activities to increase the effectiveness.

Eat a Mediterranean diet. Studies show people who closely follow a Mediterranean diet are less likely to have brain disease than people who don’t follow the diet. 【小题5】 However, we at least know that omega fatty acids found in olive oil and other healthy fats are vital for your cells to function correctly.

While there are many milk substitutes (替代品) on the market, most fall short of imitating dairy milk. And while vegetarians around the world have grown accustomed to these substitutes, millions of milk drinkers are unsatisfied with these options, which don’t often taste, look, and blend like dairy milk. That accuracy is exactly what Impossible Foods has set out to develop. “We want milk that a dairy milk consumer will choose” said CEO Pat Brown at a virtual conference call.

Like the famous Impossible Burger which tastes, cooks, and bleeds like real meat, Impossible Milk will also most likely be soy-based, giving it a protein profile (外形) like dairy milk. While the product is still in development for at least another year, Brown said in the conference call that soy is a very good choice from a nutritional standpoint and a supply chain standpoint, and for those reasons he thinks there’s a great chance that it will be the base protein for their product.

Plant-based milk, meats, and other products have been rising over the past several years as environmental and health concerns have grown, especially among millennials (千禧一代). According to a study by YouGov, approximately 55 percent of millennials surveyed agree with the statement “I am open to substituting meat or dairy products with healthy substitutes”.

And the market is seeing this preference take shape. According to the Dairy Farmers of America, milk sales dropped by $1.1 billion between 2017 and 2018. While at the same time, the Plant-Based Food Association revealed that the sales of plant-based milk increased a lot, making up 15 percent of the total milk market.

As the trend towards choosing plant-based substitutes grows, so do the products, which can now be found in supermarkets throughout the world. With no plans of slowing down, plant-based food substitutes are a micro revolution that is changing the very culture of our food consumption from the bottom all the way to the top.