What the Next Era of Globalization Will Look Like
Editor: You talk in the book about how fragile many global supply chains have become. Why would a less globalized, more localized supply chain tend to be more resilient?
Rana: Well, for starters, you have proximity (亲近).
Also, I would say when I think of resiliency, I think of sustainability. And well before the pandemic or the war in Ukraine, companies were actually already starting to think about localization for all kinds of reasons.
Finally, you are starting to have environmental concerns where companies are being asked to consider, “Okay, how many units of carbon are you expending to tote X product to Y location?” All of this was sort of pushing that notion of localization for resiliency.
Editor:
Rana: I don’t see them as an either-or proposition; I see them as ideas that work hand in hand. Let me give you an example: Right after the pandemic hits, everybody goes into lockdown, suddenly nobody’s eating out. Restaurants are closed; grocery stores have huge lines in front of them. And yet there are no products on the shelves. You can’t find tomato sauce, you can’t find juice. There are all these strange gaps that start to appear. And you might say, “Well, why is that?”
A.Whereas when you have more localized systems, you just don’t have those sorts of problems of hauling things halfway around the world. |
B.In markets where you did have more localized agriculture or greater use of community farm programs or farmers markets, you didn’t have that problem. |
C.You write that monopoly (垄断)is a source of weakness, because it means companies and consumers rely on a single source. |
D.One of the messages in my book that I’m really trying to get across is place matters: The world is not flat; the world is bumpy(颠簸的). |
E.One of which is that the sort of cheap capital for cheap labor model between the U. S. and Asia didn’t really work. |
F.An efficient market theory would say that prices of commodities always reflect all available information about the supply and demand. |