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Today, giant pandas are one of the world's most well-known animals. And they are 【小题1】 (global) recognized as being a leading symbol of both China and nature conservation in general. But global interest 【小题2】 the animal only took off early in the 20th century.

The idea of the WWF's logo(标志) 【小题3】 (come) from Chi-Chi: a giant panda that arrived at London Zoo in 1961 — the same year that WWF 【小题4】 (create).

Aware of the need for a recognisable symbol that would break through all language barriers(障碍), WWF's founders agreed that the big, furry bear with her special black and white coat would make a great logo. The first sketches(草图) were done by the British environmentalist and 【小题5】 (art), Gerald Watterson.

Based on these, Sir Peter Scott, one of WWF's founders, drew 【小题6】 first logo. He said at the time that “we wanted an animal that was beautiful, 【小题7】 (endanger), and loved by many people in the world for 【小题8】 (it) attractive qualities. We also wanted an animal that had an impact(影响力) in black and white 【小题9】 (save) money on printing costs.”

The panda has since become a symbol not just for WWF, 【小题10】 for the conservation movement as a whole.